Lalibela rock-hewn churches at golden hour

Virtual Tourism Initiative · 2026

Ethiopia Street View &
Virtual Tours —Putting Ethiopia On The Map.

Ethiopia 360° brings Google Street View and immersive virtual tours of Ethiopia to Lalibela, Axum, Gondar, the Simien Mountains and Addis Ababa — unlocking discovery for a country with nine UNESCO World Heritage Sites and zero official street-level imagery.

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Roads covered on Google Street View today

536K

International tourists in 2024 — vs. a 2M+ target

USD 5B

Annual tourism potential by 2030, untapped

The Visibility Gap

No Ethiopia Street View. No virtual tour of Lalibela. Nine UNESCO sites, invisible online.

Google Street View holds over 220 billion images across 100+ countries. Modern travellers research, compare and book through visual immersion. When a destination isn't there, it effectively doesn't exist.

Addis Ababa — a capital of more than five million and a major African Union hub — has no street-level imagery. Lalibela, Axum and the Simien Mountains offer no virtual preview. Every day, Ethiopia loses discovery it has already earned through its history.

Whoever establishes the Google Trusted Photographer network in Ethiopia will own the market for years to come. That window is open right now.

What We Do

Street View, 360° virtual tours and heritage mapping for Ethiopia.

City & Street Mapping

Professional 360° road and landmark coverage across Addis Ababa, Lalibela, Axum, Bahir Dar, Hawassa, Dire Dawa and beyond — published natively to Google Maps.

Business Virtual Tours

Immersive 360° walkthroughs for hotels, restaurants, lodges and attractions. Google's data shows listings with virtual tours generate twice the interest of those without.

Cultural Heritage Documentation

Digital preservation of Ethiopia's UNESCO World Heritage Sites — opening sacred and historic landscapes to global audiences while protecting them on the ground.

The Opportunity

Why virtual tours of Ethiopia matter — the numbers.

UNESCO World Heritage Sites

Priority cities in Phase 1

Tourist arrivals targeted by 2030

USD 0B

Annual revenue potential

Who We Work With

Partners building Ethiopia's Street View and virtual tour layer.

Ministry of Tourism

Hotels & Resorts

Tour Operators

Restaurants

NGOs & UN Agencies

Ethiopian Airlines

How It Works

How an Ethiopia 360° virtual tour goes live on Google — in four steps.

We Capture

Google-certified 360° photography of your streets, property and landmarks.

We Publish

Your imagery goes live on Google Maps, Search and Street View worldwide.

You're Discoverable

Travellers planning a trip can now find, preview and trust your destination.

Visitors Find You

Listings with virtual tours generate twice the interest. More bookings, more arrivals.

Packages

Transparent pricing for every kind of partner.

Indicative ranges per project. Custom government and multi-site programmes are scoped on request.

Starter

$120 – $200

A single 360° virtual tour for one business (1–3 rooms or spaces).

Single-location 360° tour
Professional capture
Hand-off ready for web

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Standard

$280 – $440

Full property tour with Google Maps publishing — our most popular package.

Full interior + exterior
Google Maps & Street View publishing
Google Business Profile integration
Discoverable on Google Search

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Premium

$520 – $800

Full destination package — exterior, interior, Google integration and social assets.

Multi-space destination coverage
Google integration suite
Social media assets included
Priority capture window

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Addis Ababa Corridor Project — newly completed boulevard

Our Mission

The first-mover mission for Ethiopia Street View and virtual tours.

Ethiopia stands at a rare inflection point — ambitious tourism targets, growing government appetite for digital innovation, and a globally trusted Street View ecosystem ready to host its story. We're here to close that gap, city by city, landmark by landmark.